The book: How to sell in a store. Clothing and Footwear
Keeping existing customers, building a positive customer experience and increasing sales are the objective of every store.
There are various strategies to achieve these goals, but one of the surest and the most profitable is knowing how interact with your customers and how to motivate them to purchase without giving them the unpleasant impression of being pushy.
This book is an excellent support which will help you to achieve these aims. It illustrates clearly how to develop persuasive and selling skills in retail store.

Vittorio Galgano, author of the book How to sell in a store